Snapdeal and Kishore Biryani's Future Group have emerged as final contenders for buying online fashion retailer Jabong at a valuation which is much less than the original asking price.
While Snapdeal is said to be interested in a cash-cum-stock transaction, Future Group has offered an all-cash deal. Global Fashion Group, the owners of Jabong, valued the company at around $200 million.
Flipkart and Aditya Birla group's Abof had earlier evinced interest in Jabong but subsequently withdrew from the race.
Jabong could fit into Biyani's omni-channel play as the country's largest listed retail group is bullish on fashion business and Future hasn't built scalable ecommerce ventures on its own.
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