Amazon with Vodafone's assistance targets customers "Hesitate to shop Online".

Amazon india to go offline and provide touch and feel experience.The etailer has tied up with Vodafone India, the country's second-largest telecom operator by customers, to provide a touch-and-feel experience of smartphones like OnePlus 3, which sell exclusively on the platform.
Amazon India and Vodafone have started pilots of this service in Bengaluru, across 40 stores owned by the telecom major. The tie up with Vodafone follows the expansion of Amazon's assisted shopping programme, called Udaan, to over 1,000 outlets in tier II & III cities across the country.
-Courtesy "The Economic Times"

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